Promotion of the territory for competitiveness and innovation in cross-border rural areas
O.P. Italy-France Maritime 2007-2013
TERRAGIR aimed to develop a cross-border route network for the promotion of traditional and hight quality agricultural products, food and crafts.The main activities developed: innovation development of small businesses; definition of a governance model; creation of a cross-border culinary journey; realization of promotional and innovative activities together with the main commercial channels of the sector; development of high tech multimedia tools to promote the routes (computer mapping, on-line shop windows, etc.); development of process innovations.Project results: a list of good practices identified; a governance model and guidelines for its application; analysis of the situation in the area; promotion of local products; producers informated and trained; visibility of routes and products; mainstreaming and dissemination of project results.
Leader: Liguria Region
Partner:· Office du Développement Agricole et Rural de Corse (France)· Autonomous Region of Sardinia·- University of Pisa· Province of Lucca· Province of Massa Carrara
Duration: 26 months (start date May 4, 2009)
Total budget: € 2,000,000.00